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It’s time for small businesses to take mobile marketing seriously Many small business owners believe that mobile apps and mobile marketing are reserved for large companies lined with big pockets. But when you think about it, how many people do you know who don’t own a smartphone? Surely all businesses should be able to access this rapidly expanding market? The fact is that small businesses can benefit from having a mobile app, even with a smaller budget. Small business pioneers, willing to adapt Read more […]

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Lately, the world has been experiencing fast, significant, and historic changes in the way people shop and the way businesses market themselves. Just a few short years ago, online businesses and marketing were an overinflated fad down-played by many businesses and marketers. Not so anymore. The last few years have seen the emergence of countless efficient and practical tools for businesses to utilize to help them grow sales and business. Very recently, the “next big thing” is happening as firms Read more […]

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You’re fast asleep at 2:00 AM when you are awoken with a Eureka Moment. You have just discovered an idea for a spectacular smartphone app. And you’re right, it is spectacular. In a year your app will be bigger than Angry Birds. But how do you get started? Getting a bold new mobile app idea is hard, but you’ve accomplished that. Now, how do you build it? That is harder still. Finally, how do you market it? That may be hardest of all. Most experts have agreed on some important, mandatory steps Read more […]

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